Unlocking New Income: YouTube Shopping Affiliate Program Launched in Indonesia

Unlocking New Income: YouTube Shopping Affiliate Program Launched in Indonesia

Summary:

Introduction to YouTube Shopping Affiliate Program

YouTube has launched its YouTube Shopping affiliate program in Indonesia on the evening of September 18, 2024. This program allows content creators to earn money from each product link that successfully sells, similar to affiliate programs on other shopping platforms. Travis Katz, General Manager and Vice President of Shopping at YouTube, stated that this is a new revenue channel for YouTube content creators. Previously, YouTube’s monetization programs included ads, YouTube Premium, Channel Memberships, Super Thanks, Super Chat, and Super Stickers.

Monetization Opportunities

  • YouTube Shopping is a new form of monetization for creators, allowing them to earn commissions on products sold. This feature has been highly anticipated by Indonesian creators. The affiliate program can be used in both YouTube Shorts and longer YouTube content. Creators can display product links at the appropriate times during their videos, directing viewers to Shopee, YouTube Shopping’s partner platform.

  • 100% Commission for Creators: Initially, YouTube promises 100% commission to creators, meaning YouTube will not take any cut from the earnings generated through these product links. However, YouTube has not specified how long this policy will remain in effect.

    Registration Requirements

    Ajay Vidyasagar, Regional Director for Asia Pacific YouTube, explained that the main requirement for a content creator to earn commissions from YouTube Shopping is to meet the criteria of the YouTube Partner Program (YPP). This program ensures that content is not spam, impersonation, or created by irresponsible parties.

  • Requirements to Join YPP:
    • Adherence to YouTube’s channel monetization policies
    • No community guidelines strikes
    • Two-step verification enabled
    • Access to YouTube’s advanced features
    • Linking an active AdSense account to YouTube, or setting one up in YouTube Studio if not already available

  • Subscriber and View Requirements:
    • 1,000 subscribers with 4,000 valid public watch hours in the last 12 months, or
    • 1,000 subscribers with 10 million valid public Shorts views in the last 90 days

    How to Register

    Creators can register via computer, Android, iPhone, and iPad. The steps for registration are as follows:

  • For Computer:
    • Log in to YouTube
    • Click on your profile picture in the top right corner and select YouTube Studio
    • Click on Monetization in the left menu
    • Select “Sign Up Now” to start
    • Click “Start” to review and agree to the basic terms
    • Click “Start” to set up an AdSense account for YouTube or link an existing active account

  • For Android, iPhone, and iPad:
    • Open the YouTube Studio app
    • Tap on Monetization from the bottom menu
    • Select “Sign Up Now” to start
    • Click “Start” to review and agree to the basic terms
    • Click “Start” to set up an AdSense account for YouTube or link an existing active account

    Review Process

    Once the registration is complete, the channel will enter a review queue. Both systems and staff will review the entire YouTube channel to ensure compliance with policies. YouTube will contact the creator with a decision after the review, which typically takes about a month. If multiple reviews are needed due to disagreements among reviewers, the decision time may be extended.

  • Appeals and Reapplications:
    • If the application is rejected, creators can appeal the decision within 21 days or continue uploading original content and reapply after 30 days.
    • If this is not the first rejection or if the creator has previously reapplied, they can try again after 90 days.

    Key Points:

  • Key Point 1: New Revenue Channel for Creators
    • YouTube Shopping provides a new way for content creators to monetize their videos by earning commissions on product sales.
    • This program is similar to affiliate programs on other shopping platforms, enhancing the monetization options available to YouTube creators.

  • Key Point 2: 100% Commission for Creators
    • Initially, YouTube promises to give 100% commission to creators, meaning no deductions from their earnings.
    • This policy is highly beneficial for creators, although the duration of this policy is not specified.

  • Key Point 3: Registration Requirements
    • Creators must meet the YouTube Partner Program (YPP) criteria, ensuring content quality and responsibility.
    • Specific subscriber and view requirements must be met to join the program.

  • Key Point 4: Easy Registration Process
    • Creators can register via computer, Android, iPhone, and iPad, making the process accessible and straightforward.
    • The steps involve logging into YouTube, accessing YouTube Studio, and setting up or linking an AdSense account.

  • Key Point 5: Review and Appeal Process
    • Channels undergo a review process to ensure compliance with YouTube policies, typically taking about a month.
    • Creators can appeal rejected applications or reapply after a specified period if necessary.

    Resources:

  • YouTube Shopping Affiliate Program:
    • This program allows content creators to earn commissions from product sales through affiliate links in their videos. It is a new monetization option for YouTube creators, similar to affiliate programs on other shopping platforms.
    • Read more

  • YouTube Partner Program (YPP):
    • The YPP is a program that allows content creators to monetize their videos on YouTube. It ensures that content is not spam, impersonation, or created by irresponsible parties.
    • Learn more

  • Shopee:
    • Shopee is the partner platform for YouTube Shopping in Indonesia. It is a leading e-commerce platform in Southeast Asia and Taiwan, providing a seamless shopping experience for users.
    • Visit Shopee

    Next Steps:

    • Explore the YouTube Shopping affiliate program and consider joining if you meet the requirements.
    • Ensure your YouTube channel complies with YPP criteria to maximize monetization opportunities.
    • Stay updated on any changes to the 100% commission policy to plan your content strategy accordingly.
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