Torriden CELLMAZING Brightening Capsule Patch on the official product background
Torriden logo

Malaysia · Selected work: 2026

Torriden: skincare in Malaysian daily routines

Making Korean skincare part of everyday Malaysian routines. A creator programme that translated skincare use into recognisable family, personal-care and at-home moments, including patch demonstrations and mirror-side care.

01 · Brand and product context

The product and audience context

Torriden is a Korean skincare brand whose DIVE IN, BALANCEFUL and CELLMAZING ranges cover hydration, soothing care and other everyday skincare needs.

The brand is sold through Watsons Malaysia. This case focuses on Brightening Capsule Patch and Vitamin C Patch creator work for Malaysian consumers.

Official background source 1 · Official background source 2 · Official background source 3

02 · Selected work

What we see in the work

The observations below describe visible sequences in the supplied creator work. PONGO’s confirmed nine-step delivery model appears later on this page.

03 · Historical record

What the record supports

21 distinct platform-post links and 9,166,096 historical cumulative plays. This is not unique reach, and the overall record date was not supplied.

Selected creator work

3 selected creator works.

Nelysa Norazlan social profile avatar

TikTok · 01

Nelysa Norazlan

A patch demonstration placed within a family-day routine

  • The creator shows the product and applies the patch on camera.
  • Scenes with her child place the skincare step within a family day.
  • Product and parenting footage share one recognisable routine.

Published 2026-08-16 · 1,172,310 TikTok plays observed 2026-10-30

View original on TikTok ↗
Ryan Woo social profile avatar

TikTok · 02

Ryan Woo

Packaging, application and close product-use details

  • Packaging and patch close-ups identify the product before use.
  • The on-face demonstration shows how the patch is applied.
  • An earlier Torriden patch post is referenced before this demonstration.

Published 2026-08-16 · 603,360 TikTok plays observed 2026-10-30

View original on TikTok ↗
Lissa Nosra social profile avatar

TikTok · 03

Lissa Nosra

Mirror-side care and an at-home product explanation

  • A close-up shows the physical patch.
  • On-face application makes the use sequence visible.
  • Computer use and home activities place the care step within everyday life.

Published 2026-08-17 · 574,551 TikTok plays observed 2026-10-30

View original on TikTok ↗

Historical programme totals are cumulative plays across distinct platform-post links, not unique people. Dated selected-work observations are shown separately and are not added to the programme total.

Next case: Roamingman →

A full-service creator commerce practice

Nine steps, one team.

PONGO manages the work from the first market question through creator execution, measurement, review and final client handover.

Research & planning
01Market research
02Campaign strategy and planning
Creator execution
03Creator selection
04Creator outreach
05Content review and revisions
06Campaign publishing
Evaluation & close
07Performance data collection
08Campaign review
09Final reporting and client handover

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