Find the fit
Market, community and purchase relevance
Natural authority and believable use
Tone, values and creative compatibility
Influencer Marketing
Not a creator list. A managed fit system.
PONGO finds creators aligned with your brand, product and audience, then manages the work required to deliver on time and at quality.
10,000+Creator profiles built through years of collaboration
≈80%Profiles across Southeast Asian markets
TikTok · Instagram · YouTubeShort and long-form creator coverage
Breadth creates options. Fit creates impact.
The goal is not blind volume. It is the strongest relationship between creator, product, brand and audience, supported by the project management needed to deliver well.
Creator fit is evaluated from three directions.
Reach is only one input. We combine audience relevance, product credibility and brand compatibility before moving into outreach and delivery.
Protect delivery
Selection, contact and contracting
Briefs, reviews and timeline control
Outputs, performance and reusable insight
Managed collaboration, not a creator handoff.
A strong match still needs clear communication, cooperation and supervision. Our local teams manage the work from contact to final reporting.
Select
Define the role, platform, tier, format and creator shortlist.
Manage
Coordinate outreach, contracts, briefs, review and deadlines.
Measure
Report delivery and performance, then retain useful learning.
Local teams first. Regional reach when you need it.
Direct operations in Indonesia, Malaysia and Singapore support delivery across the Philippines, Vietnam and Thailand.
Indonesia
100+ local team / 40+ live studiosOur largest operating base connects content, creators, commerce and daily market execution.
Malaysia
40+ local team / 20+ live studiosA multilingual team running localized content, commerce and channel execution.
Singapore
Research and project deliveryMarket-entry consulting, local project delivery and regional expansion support.
From campaign need to accountable delivery.
Define
Clarify audience, product story, creator role and campaign outcome.
Match
Evaluate and shortlist creators for fit, not reach alone.
Deliver
Manage the collaboration through content review, publishing and reporting.
Start with a complimentary market assessment.
Share your brand, product, target country, budget and expected outcome. We respond with an online document or PDF in your preferred language within two business days after receiving complete information.