ZHIYUN MOLUS X100 pocket COB light on the official product background

Japan, Indonesia and Vietnam · Selected work: 2023

ZHIYUN: portable lighting in creators’ workflows

Letting portable lighting prove itself in the frame. Street photography, product detail and two-light demonstrations made a technical tool visible through creator work.

01 · Brand and product context

The product and audience context

ZHIYUN is an imaging-equipment brand founded in Guilin in 2015, producing camera and phone stabilisers as well as portable lighting.

This 2023 case centres on MOLUS G60 and X100 lights through creator work in Japan, Indonesia and Vietnam, moving from street portraits to hardware and desktop explanation.

Official background source 1

02 · Selected work

What we see in the work

The observations below describe visible sequences in the supplied creator work. PONGO’s confirmed nine-step delivery model appears later on this page.

03 · Historical record

What the record supports

14 distinct platform-post links and 4,145,100 historical cumulative plays. This is not unique reach, and the overall record date was not supplied.

Selected creator work

3 selected creator works.

TikTok · 01

333santaclaus

Night portraits before and after added light

Street interaction gives the lighting gear a real shooting context.
Before-and-after portrait views make the added light visible.
Handheld scale and final photographs connect device, action and result.

Published 2023-04-18 · 899,490 TikTok plays observed 2026-10-31

View original on TikTok ↗

TikTok · 02

kohcun

Hardware, accessories and light output

Front, rear and body close-ups make the hardware structure legible.
Mounting and emitted light connect controls with use.
Desktop detail and dark-location footage cover both setup and purpose.

Published 2023-03-22 · 781,117 TikTok plays observed 2026-10-31

View original on TikTok ↗

TikTok · 03

phucthanh.22

Two lights explained with controls and camera gear

Performance and gesture keep the technical explanation creator-led.
G60 and X100 shown together make size comparison direct.
Display, stand, installation and camera footage locate the lights in a creator workflow.

Published 2023-04-07 · 948,471 TikTok plays observed 2026-10-31

View original on TikTok ↗

Historical programme totals are cumulative plays across distinct platform-post links, not unique people. Dated selected-work observations are shown separately and are not added to the programme total.

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A full-service creator commerce practice

Nine steps, one team.

PONGO manages the work from the first market question through creator execution, measurement, review and final client handover.

Research & planning

01Market research

02Campaign strategy and planning

Creator execution

03Creator selection

04Creator outreach

05Content review and revisions

06Campaign publishing

Evaluation & close

07Performance data collection

08Campaign review

09Final reporting and client handover

ZHIYUN: portable lighting in creators’ workflows

The product and audience context

What we see in the work

What the record supports

3 selected creator works.

333santaclaus

kohcun

phucthanh.22

Nine steps, one team.

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